Afaf Bouagada has joined ABL Corporation as a Senior Marketing Specialist, bringing over a decade of expertise in digital content creation, media strategy, and project management. Her career is distinguished by a proven track record of collaborating with global brands and leading multidisciplinary teams to deliver impactful results across digital marketing, branded content, and media production.

Upon completing her Master’s degree in Pedagogical Multimedia Engineering, she became Director of Publication at Welovebuzz, where she spearheaded branded content initiatives for clients such as Nike, Samsung, Nestlé, and Intelcia. Her leadership in content production and storytelling positioned the platform as a leading voice in digital media.

Afaf later transitioned to Mayshad Group, overseeing digital content for its diverse business units in hospitality, marketing, and non-profit sectors. She subsequently expanded her expertise in project management at MayaDigital, leading campaigns for prominent brands such as TotalEnergies, Yamed Group, Avon, and Africa First Assist. Her portfolio included website and application development, influencer campaigns, and event planning, showcasing her ability to drive comprehensive digital strategies.

Most recently, Afaf has worked as an independent consultant, collaborating with Middle Eastern brands and media companies, including Bayzat, VICE Arabia, Sekka Magazine, and Makan.Design.